Call me Emile Weyi. I founded YesOrYes.co with one mission:
Simplify Digital Business in Cameroon
– One Post at a Time –
Contrary to what many people think, I’m not the first digital whiz man in Cameroon. But here on YesOrYes.co, I can help you with three things:
- Integrate digital marketing in your business strategy
- Build a business around a blog
- Jumpstart a career in digital marketing.
When did it all begin?
On the 2nd of May 2014, one day after Labor Day celebrations, I heard for the second time the three most difficult words every hardworking employee wants to hear:
You are fired.
A month later, the truth dawned on me. Why not create a career path for yourself? And as you can see, I did create a career path for myself.
Luckily, I documented the procedure I used to intentionally create a career, job and business for myself.
I thought it will help anyone who also wants to intentionally create a job or business for themselves in Cameroon.
So, instead of selling this procedure, I decided to make it free.
You can download it here: Your Ideal Job Description.
Where an What did I Study?
For whatever this is worth, I was there too at UB – “The place to be” (Law class of 2002 – 2005)
But before I got to Buea, I had been to four schools.
- C.S Menji (1988 – 1993)
- G.S Idenau (1993 – 1995)
- J.M.B.C Ndu (1995 – 2000)
- P.C.H.S Bamenda (2000 – 2002)
Why did you not practice law?
For some queer reason after university, I deemed myself a shrewd businessman even though I had no experience in business whatsoever.
After a couple of failed attempts in “competitive exams” and “bushfalling,” I decided to go back to school.
Then I had my first opportunity to work
A month after school, I was invited in Yaounde to talk the possibility to work as a Call Center agent for a respected internet service provider.
To be honest, I messed up at the interview yet they decided to give me a try anyway. But not as a Call Center agent.
The hiring manager at the time told me he did so just because of how serious I took the interview.
First, he said, “…you came to the interview in the proper outfit…”
I guess that was why in the room I was shocked at the ethics of fellow interviewees.
So I got to be a Magasinier in Ringo
I loved the job with time as I discovered I played a vital role in the supply chain.
My job was also technical.
I got to prepare and test thousands of modems before they could be used in homes. And I loved that part.
I saw for the first what anyone with a purpose can do with the internet.
It was at Ringo that I understood that today in Cameroon, you don’t have to be wealthy, have connections, win any cultural lottery, or possess a nearly impossible combination of any of these factors to create something remarkable on the internet.
I admired the D.G then, Olivier Leloustre. He was young. I guess he was 36 at the time.
At every company meeting, he talked about Cameroon and the internet with such understanding and elegance.
I wanted to follow his dream. I wanted to move up the corporate ladder.
I needed to be more than a Magasiner, so I took an International Trade Specialist course from the eBSI Export Academy.
Instead, a few dramatic things happened
I was fired at Ringo for economic reasons in 2012.
A year later, I had another job as a public relations officer. Once again in 2014, I was sacked for economic reasons.
This was where the inspiration for YesOrYes.co was born.
What other things have I done?
I have sold “second hand shoes” at the Way-In into Nkwen market. In fact, I wished I had this experience early enough in life.
What other skills do I have?
You should believe it. I can “mark” traditional Bamenda wears. Here are some I made myself.
What’s my first ground rule?
To build a business online in our country where almost every business on the internet is considered a scam, one must be dependable.
That is one thing I take serious in business – reliability.
As Founder of YesOrYes, I agree to:
- Adhere to journalism’s core values of honesty, integrity, accountability, and responsibility.
- Credit all sources of content and ideas.
- Ensure that the reader/viewer understand the source, sponsor, and intent of the content.
- Disclose all potential conflicts of interest.
I’m happy with what I do here on YesOrYes.co
I’m glad to find something that is bigger than me.
Only passion to help you succeed in this digital space keeps me going.
My friend Halle Edward told me a couple of months back:
It’s not easy to do what you love (especially here in Cameroon)… trust me … time, money, and opportunities don’t always align themselves… So we end up doing what we can to survive.
Join the YesOrYes Community
Only a community of like minded people will help you stay focused on your passion. There are thousands of communities out here on the that you can join. But one in Cameroon from a Cameroonian is different.
When it comes to digital business, realities in Cameroon are different from those in other countries.
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